Share your cause with the world.

Every month Google give away $10,000 (which is equivalent to over 8,500 euros) worth of advertising to charities via its Google Grants program.

We want to help you to make the most of this free advertising which can be used to help with your fundraising, campaigning, recruiting volunteers and overall awareness.

We’re here to help you set up your Google Grants account, give ongoing management AND online fundraising strategy as, in the Google world, if you don’t use it you lose it!

Learn More
Google Ad Grants for non-profits

What are the benefits of working with us?




European Association for Zoos and Aquaria – Making An Impact

Read Case study
Clicks Increased
Growth In Impressions
Recommend Working With Funding Lab

What we do…

Below are the different options we have in order help you make the most of Google Grants.

Client Feedback

“We (EAZA) already had a Google Grant but were open to learning more about how best to make the most of this opportunity. The team advised and made recommendations for improvements, not only on how to manage the google ad account but also on improvements to the website and the complete online donor journey.

Once briefed, they helped us to managed the whole Google Grant Adwords program, leaving us more spare time to get on with other commitments. With monthly updates we were regularly informed of the progress.

Over the first six months of working with Funding Lab our clicks have increased 120% with an impressive 136% growth in impressions.We would recommend working with Funding Lab on Google Grants and Google Ads to any charity wanting to improve their awareness and fundraising through donations.”

European Association for Zoos and Aquaria

Dalila Frasson – Funding Coordinator

“We worked with Funding Lab after trying to manage our Google Grant ourselves. We are a relatively small organization, whilst we understood the value in having a Google Grant, we simply didn’t have the time or resources to do the thorough research or keep on top of the necessary requirements, changes and amendments needed to keep the Google Grant going.

Funding Lab helped a lot.

With a dedicated team they helped us to go from barely nothing to an increase in clicks, impressions and a click through rate well over the minimum requirement. Funding Lab were always on hand with advice on how to increase our traffic, better our keywords and even helped guide us towards developing new campaigns.
We would highly recommend Funding Lab to any organization wanting to make the most of Google Grants”.

The Hunger Project

Sophie Ten Bokkel – The Hunger Project

Meet The Team

Ready to talk?

If you want to drive more traffic to your website and increase your donations, awareness and volunteers, let’s talk!

Please fill in this short form and we’ll get in touch to arrange a meeting.